Dudley-born Maiden – who won the ICC World Cup with England Women in 2017 – joins on 1 November and will take charge of Bears Women’s inaugural season in 2025.
The 41-year-old arrives from Yorkshire CCC where he’s been Batting Coach for more than two years.
He’s previously overseen the Academy and Talent Pathway at Leicestershire CCC, where he brought through England spinner Rehan Ahmed, and most recently Assistant Coach of London Spirit Women in The Hundred.
“I’m hugely excited to be joining Bears Women at the start,” said Maiden. “I’ve spoken to several people at the Club and it’s clear they’re passionate about women’s cricket, forming a successful side, and encouraging more women and girls into the sport.
“I’ve had various coaching and Head Coach roles and been looking for an opportunity to get back into women’s cricket. I put my name in the hat for this job very early on.
“Some of the game’s most exciting young talent have already signed contracts with Bears Women and I hope to be able to help them realise their potential and get to the very top of the game.”
Maiden worked with Bears bowler Katie George – who has seven England caps – during his time with England Women and also encountered a young Hannah Baker who would occasionally net with the senior side.
He added: “I know Katie well and what she can do. She was an exciting talent, been unlucky with injuries, but on her day is among the best in the country. Hannah Baker used to come and bowl in the nets back then as a young England prospect.
“I want to try and retain young talent that has progressed through Warwickshire and West Midlands regional pathways and academies.
“I’ll be getting my head around the squad – what we can do to help our players improve ahead of next season – and what players we’d like to bring in to help us have a successful first season.
“I always like my teams to play positively. To play free, expressive cricket, and encourage match-winning contributions. I can’t wait to get started.”
Bears Head of Women’s Cricket Laura MacLeod described Maiden as an impressive coach with a strong record of developing female domestic and international players.
Bears Women are one of eight Tier 1 sides that will play in a revamped national structure from 2025 as part of the England & Wales Cricket Board’s (ECB) multi-million-pound plan to expand women’s cricket.
To find out more and register your interest in Bears Women visit Bears Women page. 
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