The new kit has been carefully designed, in collaboration with Technical Kit Supplier Castore, to reflect Warwickshire’s identity and heritage. Embedded into the shirt are the geographical coordinates of Edgbaston Stadium, the Bears’ home, alongside those of Leamington, where Warwickshire County Cricket Club was founded.
The inclusion of both locations symbolises the journey of the club, connecting its historic beginnings with the modern era. A subtle outline of the county of Warwickshire also features within the design, reinforcing the sense of pride and place that sits at the heart of the Bears brand.
The Vitality Blast shirt will be worn by both the men’s and women’s Warwickshire Bears teams across all Vitality Blast competitions, continuing the club’s commitment to a shared identity across the professional game. Designed for performance while remaining deeply rooted in the club’s story, the kit reflects the pace and intensity of T20 cricket.
For the first time, the club will be selling both the elite version, worn by the Bears’ players in competition, and the replica version.
Today’s launch took place alongside an activation at Touchwood Shopping Centre in Solihull, where members of the Bears’ staff showcased the new shirt to supporters on the day it went on sale.
The new Warwickshire Bears Vitality Blast kit is available to purchase now, both online and in store, with adult shirts starting at £60 and junior sizes available from £45.